{"id":2466,"date":"2026-09-07T11:48:34","date_gmt":"2026-09-07T11:48:34","guid":{"rendered":"https:\/\/rumera.shop\/?page_id=2466"},"modified":"2026-10-13T16:11:03","modified_gmt":"2026-10-13T16:11:03","slug":"our-story","status":"publish","type":"page","link":"https:\/\/rumera.shop\/our-story\/","title":{"rendered":"Our Story"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2466\" class=\"elementor elementor-2466\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e352d3a e-flex e-con-boxed e-con e-parent\" data-id=\"e352d3a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-062838a e-con-full e-flex e-con e-child\" data-id=\"062838a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2be2a0 elementor-widget elementor-widget-heading\" data-id=\"e2be2a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">The Story Behind Every Strand\n<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ae1773 elementor-widget elementor-widget-hfe-infocard\" data-id=\"7ae1773\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"hfe-infocard.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"hfe-infocard\">\n\t\t\t\t\t\t\t\t\t<div class=\"hfe-infocard-title-wrap\">\n\t\t\t\t<h1 class=\"hfe-infocard-title elementor-inline-editing\" data-elementor-setting-key=\"infocard_title\" data-elementor-inline-editing-toolbar=\"basic\" >Where It All Began<\/h1>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"hfe-infocard-text-wrap\">\n\t\t\t\t<div class=\"hfe-infocard-text elementor-inline-editing\" data-elementor-setting-key=\"infocard_description\" data-elementor-inline-editing-toolbar=\"advanced\">\n\t\t\t\t\tOne woman's search for real hair became a movement across Southern Africa \u2014 and beyond. What started with a single bundle is now a growing sisterhood of women who refuse to settle for anything less than authentic. This is more than hair \u2014 it's a standard.\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-987b217 animated-fast elementor-invisible elementor-widget elementor-widget-button\" data-id=\"987b217\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/rumera.shop\/shop\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">shop now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c9ae49 e-flex e-con-boxed e-con e-parent\" data-id=\"5c9ae49\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-915de1f e-flex e-con-boxed e-con e-child\" data-id=\"915de1f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-544b3c9 elementor-widget elementor-widget-heading\" data-id=\"544b3c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">From Frustration to Foundation\n<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c106cd3 elementor-widget elementor-widget-image-box\" data-id=\"c106cd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h2 class=\"elementor-image-box-title\">Every great brand starts with a problem worth solving \u2014 here's ours.<\/h2><p class=\"elementor-image-box-description\">\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f12423 elementor-align-center animated-fast elementor-invisible elementor-widget elementor-widget-button\" data-id=\"1f12423\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/rumera.shop\/shop\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Shop now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-979c02b e-flex e-con-boxed e-con e-parent\" data-id=\"979c02b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5aa0504 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"5aa0504\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;bounceIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d1b935 elementor-view-framed elementor-shape-circle elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"5d1b935\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse-grow\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-gem\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tThe Problem\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tToo many bundles promised \"100% human hair\" and delivered something processed, shedding, and gone within weeks.\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5864c3f e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"5864c3f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;bounceIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-caaeb04 elementor-view-framed elementor-shape-circle elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"caaeb04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse-grow\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-gem\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tThe Solution\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWe went straight to the source \u2014 raw, unprocessed hair, cuticle intact, graded and tested before it ever reaches a customer.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6d05641 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"6d05641\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;bounceIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d6fb2ea elementor-view-framed elementor-shape-circle elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"d6fb2ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-gem\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tThe Growth\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWhat started as a small collection for friends and family spread across Botswana, then South Africa, Zimbabwe, and beyond.\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-28lmmt0 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"28lmmt0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9267f81\" data-id=\"9267f81\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<p class=\"e-paragraph-base e-default-p\" data-interaction-id=\"35a2658\">Our Process<\/p>\n\t\t\t\t<div class=\"elementor-element elementor-element-efa4c02 elementor-widget elementor-widget-icon-box\" data-id=\"efa4c02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tFrom Origin to Your Hands\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tFull transparency, every step of the way \u2014 because you deserve to know exactly where your hair comes from.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a226de animated-fast elementor-invisible elementor-widget elementor-widget-button\" data-id=\"8a226de\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/rumera.shop\/shop\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">order now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ab178b9\" data-id=\"ab178b9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7fa188b elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"7fa188b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse-grow\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-map-pin\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tsourced\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWe source raw, unprocessed hair directly from donors, preserving the natural cuticle alignment from the very start. No shortcuts, no synthetic blends.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15a22b8 elementor-widget__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"15a22b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse-grow\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-search\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tTested\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWe quality-test each batch for durability, shedding resistance, and tangle-free wear, so you can trust every bundle before it even ships.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f709213\" data-id=\"f709213\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e2c65e0 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"e2c65e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse-grow\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tGraded\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEvery batch is hand-graded for texture, density, and quality before it's approved to move forward \u2014 only the best makes it through.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d73f958 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"d73f958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-pulse-grow\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-gift\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPackaged\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tApproved hair is carefully packed into our signature blush magnetic gift box \u2014 because the moment you open it should feel just as premium as the hair itself.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-flugw39 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"flugw39\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9abba43\" data-id=\"9abba43\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4245b55 elementor-widget elementor-widget-image\" data-id=\"4245b55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"1800\" src=\"https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n.jpg\" class=\"attachment-full size-full wp-image-2614\" alt=\"472747982 18481113517009470 755845831348849344 n\" srcset=\"https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n.jpg 1440w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n-240x300.jpg 240w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n-819x1024.jpg 819w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n-768x960.jpg 768w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n-1229x1536.jpg 1229w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/472747982_18481113517009470_755845831348849344_n-600x750.jpg 600w\" sizes=\"(max-width: 1440px) 100vw, 1440px\"  title=\"Our Story\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f088365\" data-id=\"f088365\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ae79fb elementor-widget elementor-widget-heading\" data-id=\"6ae79fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Founder's Note<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7d1eaf elementor-widget elementor-widget-heading\" data-id=\"e7d1eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A Promise Rooted in Passion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01dd3f1 elementor-widget elementor-widget-text-editor\" data-id=\"01dd3f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;My love for hair started long before Rum\u00e9ra did \u2014 back in high school, when I&#8217;d spend hours experimenting, styling, and falling deeper in love with what hair could do for a woman&#8217;s confidence. Over the years, travel opened my eyes to something else: no matter where I went, pure, authentic African hair was never as easy to find as it should be. Women everywhere were settling \u2014 for less quality, less authenticity, less of themselves. I started Rum\u00e9ra to change that. To bring raw, unapologetically African hair to women across our region, without compromise. This isn&#8217;t just a business to me \u2014 it&#8217;s personal. Every bundle carries a piece of that journey.&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-975fbae elementor-widget elementor-widget-image\" data-id=\"975fbae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"450\" src=\"https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/Copilot_20260929_214035-e1790711050481.png\" class=\"attachment-full size-full wp-image-2616\" alt=\"copilot 20260929 214035\" srcset=\"https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/Copilot_20260929_214035-e1790711050481.png 1536w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/Copilot_20260929_214035-e1790711050481-300x88.png 300w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/Copilot_20260929_214035-e1790711050481-1024x300.png 1024w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/Copilot_20260929_214035-e1790711050481-768x225.png 768w, https:\/\/rumera.shop\/wp-content\/uploads\/2026\/09\/Copilot_20260929_214035-e1790711050481-600x176.png 600w\" sizes=\"(max-width: 1536px) 100vw, 1536px\"  title=\"Our Story\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4454ec elementor-shape-circle e-grid-align-left e-grid-align-tablet-center elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"f4454ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook-f elementor-animation-pulse-grow elementor-repeater-item-14bef83\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook-f<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-f\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-twitter elementor-animation-pulse-grow elementor-repeater-item-a2102f5\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Twitter<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-youtube elementor-animation-pulse-grow elementor-repeater-item-b2d72a0\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Youtube<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-youtube\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-07cc55f e-flex e-con-boxed e-con e-parent\" data-id=\"07cc55f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-33f15b6 e-con-full e-flex e-con e-child\" data-id=\"33f15b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac91eb3 elementor-widget elementor-widget-heading\" data-id=\"ac91eb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Join the Rum\u00e9ra sisterhood\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"e-paragraph-base e-default-p\" data-interaction-id=\"b8b9d81\">Sign up for first access to new drops, exclusive offers, and hair care tips.<br><\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-95bb481 e-con-full e-flex e-con e-child\" data-id=\"95bb481\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7077097 elementor-widget elementor-widget-shortcode\" data-id=\"7077097\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_tablet&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t\t<div class=\"srfm-form-container srfm-form-container-2322 srfm-bg-color\">\n\t\t\t\t\t\t<style>\n\t\t\t\t\/* Need to check and remove the input variables related to the Style Tab. *\/\n\t\t\t\t.srfm-form-container-2322 {\n\t\t\t\t\t\t\t\t\t\t\/* New test variables *\/\n\t\t\t\t\t--srfm-color-scheme-primary: var(--ast-global-color-0);\n\t\t\t\t\t--srfm-color-scheme-text-on-primary: #FFFFFF;\n\t\t\t\t\t--srfm-color-scheme-text: var(--ast-global-color-2);\n\t\t\t\t\t--srfm-quill-editor-color: var(--ast-global-color-0);\n\n\t\t\t\t\t--srfm-color-input-label: var(--ast-global-color-2);\n\t\t\t\t\t--srfm-color-input-description: hsl( from var(--ast-global-color-2) h s l \/ 0.65 );\n\t\t\t\t\t--srfm-color-input-placeholder: hsl( from var(--ast-global-color-2) h s l \/ 0.5 );\n\t\t\t\t\t--srfm-color-input-text: var(--ast-global-color-2);\n\t\t\t\t\t--srfm-color-input-prefix: hsl( from var(--ast-global-color-2) h s l \/ 0.65 );\n\t\t\t\t\t--srfm-color-input-background: hsl( from var(--ast-global-color-2) h s l \/ 0.02 );\n\t\t\t\t\t--srfm-color-input-background-hover: hsl( from var(--ast-global-color-2) h s l \/ 0.05 );\n\t\t\t\t\t--srfm-color-input-background-disabled: hsl( from var(--ast-global-color-2) h s l \/ 0.07 );\n\t\t\t\t\t--srfm-color-input-border: hsl( from var(--ast-global-color-2) h s l \/ 0.25 );\n\t\t\t\t\t--srfm-color-input-border-disabled: hsl( from var(--ast-global-color-2) h s l \/ 0.15 );\n\t\t\t\t\t--srfm-color-multi-choice-svg: hsl( from var(--ast-global-color-2) h s l \/ 0.7 );\n\t\t\t\t\t--srfm-color-input-border-hover: hsl( from var(--ast-global-color-0) h s l \/ 0.65 );\n\t\t\t\t\t--srfm-color-input-border-focus-glow: hsl( from var(--ast-global-color-0) h s l \/ 0.15 );\n\t\t\t\t\t--srfm-color-input-selected: hsl( from var(--ast-global-color-0) h s l \/ 0.1 );\n\t\t\t\t\t--srfm-btn-color-hover: hsl( from var(--ast-global-color-0) h s l \/ 0.9 );\n\t\t\t\t\t--srfm-btn-color-disabled: hsl( from var(--ast-global-color-0) h s l \/ 0.25 );\n\n\t\t\t\t\t\/* Dropdown Variables *\/\n\t\t\t\t\t--srfm-dropdown-input-background-hover: hsl( from var(--ast-global-color-2) h s l \/ 0.05 );\n\t\t\t\t\t--srfm-dropdown-option-background-hover: hsl( from var(--ast-global-color-2) h s l \/ 0.10 );\n\t\t\t\t\t--srfm-dropdown-option-background-selected: hsl( from var(--ast-global-color-2) h s l \/ 0.05 );\n\t\t\t\t\t--srfm-dropdown-option-selected-icon: hsl( from var(--ast-global-color-2) h s l \/ 0.65 );\n\t\t\t\t\t--srfm-dropdown-option-text-color: hsl( from var(--ast-global-color-2) h s l \/ 0.80 );\n\t\t\t\t\t--srfm-dropdown-option-selected-text: var(--ast-global-color-2);\n\t\t\t\t\t--srfm-dropdown-badge-background: hsl( from var(--ast-global-color-2) h s l \/ 0.05 );\n\t\t\t\t\t--srfm-dropdown-badge-background-hover: hsl( from var(--ast-global-color-2) h s l \/ 0.10 );\n\t\t\t\t\t--srfm-dropdown-menu-border-color: hsl( from var(--ast-global-color-2) h s l \/ 0.10 );\n\t\t\t\t\t--srfm-dropdown-placeholder-color: hsl( from var(--ast-global-color-2) h s l \/ 0.50 );\n\t\t\t\t\t--srfm-dropdown-icon-color: hsl( from var(--ast-global-color-2) h s l \/ 0.65 );\n\t\t\t\t\t--srfm-dropdown-icon-disabled: hsl( from var(--ast-global-color-2) h s l \/ 0.25 );\n\n\t\t\t\t\t\/* Background Control Variables *\/\n\t\t\t\t\t\t--srfm-instant-form-padding-top: 32px;--srfm-instant-form-padding-right: 32px;--srfm-instant-form-padding-bottom: 32px;--srfm-instant-form-padding-left: 32px;--srfm-instant-form-border-radius-top: 12px;--srfm-instant-form-border-radius-right: 12px;--srfm-instant-form-border-radius-bottom: 12px;--srfm-instant-form-border-radius-left: 12px;--srfm-form-padding-top: 0px;--srfm-form-padding-right: 0px;--srfm-form-padding-bottom: 0px;--srfm-form-padding-left: 0px;--srfm-form-border-radius-top: 0px;--srfm-form-border-radius-right: 0px;--srfm-form-border-radius-bottom: 0px;--srfm-form-border-radius-left: 0px;--srfm-bg-overlay-opacity: 1;\t\t\t\t\t\t--srfm-row-gap-between-blocks: 18px;--srfm-address-label-font-size: 16px;--srfm-address-label-line-height: 24px;--srfm-address-description-font-size: 14px;--srfm-address-description-line-height: 20px;--srfm-col-gap-between-fields: 16px;--srfm-row-gap-between-fields: 16px;--srfm-gap-below-address-label: 14px;--srfm-dropdown-font-size: 14px;--srfm-dropdown-gap-between-input-menu: 4px;--srfm-dropdown-badge-padding: 2px 6px;--srfm-dropdown-multiselect-font-size: 12px;--srfm-dropdown-multiselect-line-height: 16px;--srfm-dropdown-padding-right: 12px;--srfm-dropdown-padding-right-icon: calc( var( --srfm-dropdown-padding-right ) + 20px );--srfm-dropdown-multiselect-padding: 8px var( --srfm-dropdown-padding-right-icon ) 8px 8px;--srfm-input-height: 44px;--srfm-input-field-padding: 10px 12px;--srfm-input-field-font-size: 16px;--srfm-input-field-line-height: 24px;--srfm-input-field-margin-top: 6px;--srfm-input-field-margin-bottom: 6px;--srfm-checkbox-label-font-size: 16px;--srfm-checkbox-label-line-height: 24px;--srfm-checkbox-description-font-size: 14px;--srfm-checkbox-description-line-height: 20px;--srfm-check-ctn-width: 16px;--srfm-check-ctn-height: 16px;--srfm-check-svg-size: 10px;--srfm-checkbox-margin-top-frontend: 4px;--srfm-checkbox-margin-top-editor: 6px;--srfm-check-gap: 8px;--srfm-checkbox-description-margin-left: 24px;--srfm-flag-section-padding: 10px 0 10px 12px;--srfm-gap-between-icon-text: 8px;--srfm-label-font-size: 16px;--srfm-label-line-height: 24px;--srfm-description-font-size: 14px;--srfm-description-line-height: 20px;--srfm-btn-padding: 10px 14px;--srfm-btn-font-size: 16px;--srfm-btn-line-height: 24px;--srfm-multi-choice-horizontal-padding: 20px;--srfm-multi-choice-vertical-padding: 20px;--srfm-multi-choice-internal-option-gap: 8px;--srfm-multi-choice-vertical-svg-size: 40px;--srfm-multi-choice-horizontal-image-size: 24px;--srfm-multi-choice-vertical-image-size: 120px;--srfm-multi-choice-outer-padding: 2px;\t\t\t\t}\n\t\t\t<\/style>\n\t\t\t\t\t\t\t\t\t\t<form method=\"post\" enctype=\"multipart\/form-data\" id=\"srfm-form-2322\" class=\"srfm-form \"\n\t\t\t\tform-id=\"2322\" after-submission=\"hide form\" message-type=\"same page\" success-url=\"\" ajaxurl=\"https:\/\/rumera.shop\/wp-admin\/admin-ajax.php\" data-submit-token=\"6144cf937de0bf2929ef74e74128a20f0534a1ad494f684fd08b21a7d1e38c1f\" data-view-token=\"d506bb0812e67cf0b49f76b3b9b6ceb7dd92426ce3e71ae9fea19e87a29b5da4\"\t\t\t\t>\n\t\t\t\t\n\t\t\t\t<input type=\"hidden\" value=\"2322\" name=\"form-id\">\n\t\t\t\t\t\t\t\t<input type=\"hidden\" value=\"\" name=\"srfm-form-language\">\n\t\t\t\t<input type=\"hidden\" value=\"\" name=\"srfm-sender-email-field\" id=\"srfm-sender-email\">\n\t\t\t\t<input type=\"hidden\" value=\"\" id=\"srfm-page-break\">\n\t\t\t\t\t\t<p id=\"srfm-error-message\" class=\"srfm-common-error-message srfm-error-message srfm-head-error\" hidden>\t\t<span class=\"srfm-icon\" aria-hidden=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" fill=\"none\"><path d=\"M9.99935 18.3327C14.6017 18.3327 18.3327 14.6017 18.3327 9.99935C18.3327 5.39698 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Please try again.<\/span><\/p>\n\t\t\t\t\t<div data-block-id=\"6a9b17a3\" class=\"srfm-block-single srfm-block srfm-email-block srf-email-6a9b17a3-block  srfm-block-width-100 srfm-slug-email 2322 srfm-email-block-wrap\">\n\t\t\t\t<div class=\"srfm-email-block srf-email-6a9b17a3-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"srfm-block-wrap\">\n\t\t\t\t\t\t<input class=\"srfm-input-common srfm-input-email\" type=\"email\" name=\"srfm-email-6a9b17a3-lbl-RW50ZXIgeW91ciBlbWFpbCBhZGRyZXNz-email\" id=\"srfm-email-6a9b17a3-lbl-RW50ZXIgeW91ciBlbWFpbCBhZGRyZXNz\"\n\t\t\t\t\t\t data-srfm-error-target\n\t\t\t\t\t\tdata-required=\"true\" aria-required=\"true\" data-unique=\"false\" value=\"\"  placeholder=\"Enter your email address *\"   \/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"srfm-error-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"srfm-error-message\" data-srfm-id=\"srfm-error-6a9b17a3\" data-error-msg=\"This field is required.\" data-unique-msg=\"Value needs to be unique.\">\n\t\t\t\t\t\tThis field is required.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"srfm-submit-container \" style=\"\">\n\t\t\t\t\t\t<div style=\"width: ; text-align: left\" class=\"wp-block-button\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<button style=\"\" id=\"srfm-submit-btn\" class=\"srfm-btn-frontend srfm-button srfm-submit-button\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t<div class=\"srfm-submit-wrap\">\n\t\t\t\t\t\t\t\t\tSUBSCRIBE\t\t\t\t\t\t\t\t<div class=\"srfm-loader\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<p id=\"srfm-error-message\" class=\"srfm-common-error-message srfm-error-message srfm-footer-error\" hidden>\t\t<span class=\"srfm-icon\" aria-hidden=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" fill=\"none\"><path d=\"M9.99935 18.3327C14.6017 18.3327 18.3327 14.6017 18.3327 9.99935C18.3327 5.39698 14.6017 1.66602 9.99935 1.66602C5.39698 1.66602 1.66602 5.39698 1.66602 9.99935C1.66602 14.6017 5.39698 18.3327 9.99935 18.3327Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/><path d=\"M10 6.66602V9.99935\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/><path d=\"M10 13.334H10.0083\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/><\/svg>\t\t<\/span>\n\t\t<span class=\"srfm-error-content\">There was an error trying to submit your form. Please try again.<\/span><\/p>\n\t\t\t\t\t<\/form>\n\t\t\t<div class=\"srfm-single-form srfm-success-box in-page\">\n\t\t\t\t<div aria-live=\"polite\" aria-atomic=\"true\" role=\"alert\" id=\"srfm-success-message-page-2322\" class=\"srfm-success-box-description\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Story Behind Every Strand Where It All Began One woman&#8217;s search for real hair became a movement across Southern Africa \u2014 and beyond. What started with a single bundle is now a growing sisterhood of women who refuse to settle for anything less than authentic. This is more than hair \u2014 it&#8217;s a standard. 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